I look at it this way. I sell.... In 1980 I began selling my labor, lawnmower and some gas, to neighborhood folks that didn't or couldn't mow their own lawns. Later, I sold Rainbow vacuum cleaners, er air purification systems, then kitchen cabinet fronts, cheap furniture, then cars. I sold cars for 25 years, even auctioned some on EBay, and became a power seller. Before I became a licensed auctioneer, I had a facebook auction site where I would go to auctions, buy box lots, break them down and sell them, often starting at a quarter. The point is, I sell, and always will. I have sold many different ways, and am always looking for the best way. I suppose that, to some, the auction method is the only way. Well, as much as I love my industry, I know that it is not the only way, even though I truly believe, that in certain scenarios, it is the best way to sell something.
Online auctions are a tool, and while yes, I suppose, that anyone can do one, I would propose that anyone could do a live auction as well. The key to either of those, is how well they are conducted. I have had the blessing to conduct a 7 figure auction, live. I have also been blessed to have conducted a 7 figure online only auction. Both took knowledge, both in education and experience. Both were, in my opinion, works of art, and a joy to watch unfold after the work was done.
It's kind of unbelievable to me, that after 6 short years, that I am in a place where I can make an impact on other professionals lives, helping them put a valuable, money making tool, in their arsenal.